Highway Web Consulting began with the premise that website design can (and should) be better than it is for small organizations. Websites are extremely important, but many small organizations can’t afford premium design and development. They are forced to figure it out themselves (using “easy” tools like WordPress) or hire a cut-rate designer. I’ve helped many clients with projects left unfinished by those inexpensive designers and developers. I’m committed to helping small organizations have a web presence they can be proud to show their audiences. I promise not to flake out halfway through the project.

To answer some of the commonly asked questions, I’ve created the following FAQ. If you have a question that’s not answered here, please contact me and I’ll get back to you as soon as possible.


How long does it take to create a website?

Using WordPress significantly speeds up the development of a website. Most websites can be completed in 1-2 months from start to finish. It could go longer depending on how quickly you can gather the content for the website. In the project proposal I provide an estimate of the time it will take to complete the website.


How much does a typical website cost?

I work on a per project basis. Factors that affect the cost of the site are:

  • Number of pages
  • Extra services needed (copywriting, editing, graphic design, etc.)
  • Interactive elements
  • eCommerce
  • Payment gateways, donations, etc.

After a free consultation I will draw up a proposal for the project. The proposal will clearly outline the work to be done, time frame for completion, and total cost of the project. The client has an opportunity to send in a counter proposal before the project is agreed upon. Once agreed upon by myself and the client (and the initial payment is made) I will begin to work on the website. Acceptance of the proposal does not mean work will begin immediately. Work begins when the initial payment is made (100% of the total cost or a 50% down payment).


Can I pay by credit card?

Yes, you can pay by credit or debit card. I use PayPal, a safe and secure way to pay online. No PayPal account is required to make a payment. I will send an initial invoice to the client by email. If the client has chosen to pay 50/50, I will also send out a final invoice. When the final invoice is paid, the website will go live online.


Do you set up web hosting, email, databases, etc.?

Yes, I can help you set up website hosting, email, and a number of other “back end” services. I have experience with domain forwarding, server setup, cPanel, PHP, email, and database maintenance. I’ve also worked with several hosting companies, including GoDaddy and HostGator. I will ask about your hosting needs during the initial consultation.


Do you do search engine optimization (SEO)?

Yes, I will do basic SEO on your major pages. Utilizing the WordPress SEO plugin, I will help you set up social sharing metadata, page-level metadata, home page SEO setup, and SEO for images and videos. I cannot guarantee specific results, such as getting onto Page 1 of the Google search results, but I have had success with being diligent and smart with basic SEO strategies.


What payment options do you have?

I only offer an online payment option through PayPal. It is an easy process and allows you to use your own PayPal account or credit card to make a payment. PayPal is the leading online transaction company in the world, and I’ve had no problems with any transactions. Using PayPal allows me to invoice you so that you have a receipt of all transactions for tax purposes.


How involved will I (the client) be in the design process?

I take a client-centered approach to the design and business process. The more input the client has, the more satisfied he or she will be with the finished product. Therefore, the client is involved from the first consultation to the finished design.

During the consultation I will get a sense of the client’s goals for the site and what they would like to see on the website. In the beginning, I work on the site design locally, not online, so clients do not have immediate access to the work I’m doing. Once the design is ready to be viewed, I give the client access to the site online.

Anywhere from 1-3 rounds of revisions is acceptable. I must cut it off at 3 because of the nature of the Web. It’s free to make changes online so revisions can go on forever. After the third revision, the client will be asked to make the final payment.