Home » CBI Home Care

CBI Home Care

Citizens Best Ideas (CBI) Home Care came to me in November and asked if I would create a new website for their small business. Having just received their state certification, they were ready to begin promoting the business to the greater Chicago area.

I focused the design on these ideas and elements:

  • Homepage with services clearly listed and strong calls to action
  • Employment application
  • Mobile-friendly design
  • A modern WordPress design with a clear message and calls to action

Watch a video demo here:

The client wanted to make sure that we included the following elements in the overall design:

  • Homepage driven by a strong call to action
  • Company information
  • Clearly listed services
  • Employment information, including application
  • Heavy focus on services and contact information
  • Central, prominent image
  • Email contact form
  • Creation of a new email address
  • Connection to Facebook
  • Connect a new URL to the website

The ultimate goal of the website is to encourage site visitors to call or email for a face-to-face consultation for home care services, which I hope to achieve through strong calls to action on the home page. As an added service, I also translated the existing logo–that was only on a business card–to a vector logo that can be used in print or in digital applications. By using WordPress to create the website, CBI Home Care now has a platform that will allow their website to grow with the business.

Leave a Reply

Your email address will not be published. Required fields are marked *